The Popcorn Report : Faith Popcorn on the Future of Your Company, Your World, Your Life Review

Average Reviews:

(More customer reviews)Are you looking to buy The Popcorn Report : Faith Popcorn on the Future of Your Company, Your World, Your Life? Here is the right place to find the great deals. we can offer discounts of up to 90% on The Popcorn Report : Faith Popcorn on the Future of Your Company, Your World, Your Life. Check out the link below:

>> Click Here to See Compare Prices and Get the Best Offers

The Popcorn Report : Faith Popcorn on the Future of Your Company, Your World, Your Life ReviewHave you ever met someone who's been to one-too-many Tony Robbins seminars? It's like listening to a parrot. Most marketing books, in my opinion, are like that; compilations of what's already been said by someone else. The exceptions to this rule - the great breakthrough books - are Ogilvy on Advertising, The 22 Immutable Laws of Marketing, and The Popcorn Report.
Originally published in 1991, some would call it "dated." These people are idiots. In one of her closing chapters, Ms. Popcorn very presciently describes email and e-commerce, calling them "screenmail" and "infobuying" though neither had yet been invented. Heck, in 1991 we weren't even using the word "internet." It would be another 3 years before anyone was even talking about "The Information Super-Highway."
The Popcorn Report is one of the great books of original thought and Faith Popcorn deserves a spot in the Marketing Hall of Fame. Buy the book. It will stretch your mind by showing you how we got to where we are.The Popcorn Report : Faith Popcorn on the Future of Your Company, Your World, Your Life Overview

Want to learn more information about The Popcorn Report : Faith Popcorn on the Future of Your Company, Your World, Your Life?

>> Click Here to See All Customer Reviews & Ratings Now